Last updated: October 2026
Privacy Policy
At rhydefine, we believe your personal information should be treated with the same care and attention we bring to our work.
This privacy policy explains what personal information we collect, why we collect it, how we use it and the rights you have in relation to your information.
About rhydefine
rhydefine is an independent website design studio based in Hampshire, UK.
For the purposes of UK data protection law, rhydefine is responsible for the personal information described in this privacy policy where we determine how and why that information is used.
If you have any questions about this policy or how your personal information is handled, you can contact us at:
Email: hello@rhydefine.co.uk
Telephone: 07885 909550
Website: rhydefine.co.uk
What information we collect
The personal information we collect depends on how you interact with us.
When you contact us or submit an enquiry, we may collect information such as:
- your name;
- your business or company name;
- your email address;
- your telephone number;
- information about your business or website requirements;
- your preferred time to be contacted; and
- any other information you choose to provide in your enquiry or communications with us.
If you become a client, we may also process information required to manage our working relationship, provide our services, communicate with you, issue invoices, receive payments and maintain appropriate business and financial records.
When you use our website, certain technical or usage information may also be collected, such as information about how visitors use and interact with the website. Where optional analytics technologies require your consent, they will only be used in accordance with the choices you make through our cookie controls.
For more information about the technologies used on our website, please see our Cookie Policy.
How we collect your information
We primarily receive personal information directly from you, for example when you:
- complete an enquiry form;
- contact us by email;
- call us;
- contact us through WhatsApp;
- discuss a potential project with us; or
- become a rhydefine client.
We may also receive business contact information from publicly available sources where appropriate, for example when identifying or contacting businesses that may have a legitimate interest in our services.
Why we use your information
We may use your personal information to:
- respond to enquiries;
- arrange and conduct initial project conversations;
- understand your business and website requirements;
- prepare quotations or proposals;
- communicate with you about a potential or existing project;
- provide website design and related services you have requested;
- manage our relationship with clients;
- administer payments, invoices and business records;
- provide support relating to our services;
- operate, secure and improve our website;
- understand how visitors use our website where analytics are enabled; and
- meet our legal, regulatory, tax and accounting obligations.
Our lawful bases
UK data protection law requires us to have a lawful basis for using personal information.
Depending on the circumstances, we may rely on the following lawful bases:
Contract
We may process your personal information where it is necessary to take steps at your request before entering into a contract, or to perform a contract we have entered into with you.
For example, this may apply when you ask us for a quotation or when we provide website design services to you.
Legitimate interests
We may process personal information where it is necessary for our legitimate business interests, provided those interests are not overridden by your rights and interests.
This may include responding to business enquiries, managing client relationships, maintaining appropriate business records, improving our services and, where appropriate, contacting businesses about services that we reasonably believe may be relevant to them.
Legal obligation
We may process and retain certain information where necessary to comply with legal obligations, including tax, accounting and other applicable legal requirements.
Consent
Where we rely on your consent, for example for certain optional website technologies, you can withdraw that consent at any time.
Withdrawing consent does not affect the lawfulness of processing carried out before consent was withdrawn.
Who we share information with
We do not sell your personal information.
We may use trusted service providers to help us operate our business and website. These may include providers of website hosting, website infrastructure, email, communications, analytics, payment, accounting or other business technology.
Where these organisations process personal information on our behalf, we take appropriate steps to ensure that information is handled securely and in accordance with applicable data protection requirements.
We may also disclose information where required by law, where necessary to establish or defend legal rights, or where reasonably necessary to protect our business or others.
We only share personal information where there is an appropriate reason to do so.
International data transfers
Some technology providers may process or store information outside the United Kingdom.
Where personal information is transferred internationally, we take appropriate steps to ensure that relevant data protection requirements and safeguards are considered.
How long we keep your information
We only keep personal information for as long as reasonably necessary for the purpose for which it was collected, including any legal, accounting or reporting requirements.
How long information is retained will depend on factors including:
- the nature of our relationship with you;
- whether you become a client;
- the type of information involved;
- why the information was collected;
- whether it is still required for an ongoing business purpose; and
- any legal or accounting requirements that apply.
When personal information is no longer required, we will delete it or otherwise dispose of it appropriately.
How we keep your information secure
We take reasonable technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, loss or misuse.
However, no method of transmitting or storing information electronically can be guaranteed to be completely secure.
Your data protection rights
Depending on the circumstances and the lawful basis on which your information is processed, UK data protection law may give you rights in relation to your personal information.
These can include:
The right of access
You can ask for a copy of the personal information we hold about you.
The right to rectification
You can ask us to correct information that is inaccurate or complete information that is incomplete.
The right to erasure
In certain circumstances, you can ask us to delete your personal information.
The right to restrict processing
In certain circumstances, you can ask us to restrict how we use your personal information.
The right to object
In certain circumstances, you can object to our processing of your personal information, including processing based on legitimate interests.
The right to data portability
In certain circumstances, you may have the right to receive personal information you provided to us in a structured, commonly used and machine-readable format or ask for it to be transferred to another organisation.
Rights relating to consent
Where we rely on consent to process your information, you can withdraw your consent at any time.
Not every right applies in every situation. The rights available to you can depend on the reason and lawful basis for which your information is being processed.
To exercise any of your data protection rights, please contact: hello@rhydefine.co.uk
We may need to ask for information to confirm your identity before dealing with a request.
Data protection complaints
If you have concerns about how rhydefine has collected or used your personal information, please contact us in the first instance so that we have an opportunity to look into the issue.
Email: hello@rhydefine.co.uk
You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.
Information about making a complaint is available from the Information Commissioner's Office.
Children's privacy
rhydefine provides website design services to businesses and our website and services are not directed at children.
We do not knowingly seek to collect personal information from children through this website.
Automated decision-making
We do not use the personal information submitted through our website to make solely automated decisions that produce legal or similarly significant effects about individuals.
Third-party links
Our website may contain links to websites or services operated by third parties.
We are not responsible for the privacy practices of third-party websites. We recommend reviewing their privacy information before providing personal information to them.
Changes to this privacy policy
We may update this privacy policy from time to time to reflect changes to our website, services, technology or legal obligations.
When we make changes, we will update the "Last updated" date shown at the top of this page.
Contact us
If you have questions about this privacy policy, want to exercise a data protection right or wish to raise a concern about how your information has been handled, please contact:
rhydefine
Email: hello@rhydefine.co.uk
Telephone: 07885 909550
Website: rhydefine.co.uk